Im a CRO/ecommerce specialist currently working with a D2C ecommerce brand. I've recently taken on their google shopping account, it was previously run by an agency for 3 months and the client kept it running and has asked if i can manage it for him. I need a bit of assistance to upskill on various items beyond the classic youtube tutorials... so looking maybe looking at a few deepdive sessions or whatever you think might help to get me up to speed?
Client: https://www.simplygentle.co.uk/
They have a budget of £500 a month... but run on 60-70% profit margins (due to d2c margins) and literally have loads of stock in their trade distribution centre, so they are happy to increase budget as soon as they start seeing positive and predictable ROIs.
Previous Agency: They tried various Google Ads campaigns including normal search and Performance Max... all campaigns now paused. 1x Google Shopping Campaign still running, to all 40 products included in 1 ad group, blanket CPC bid amount of £0.30 across all products, no negative keywords. Product feed implemented via shopify app.
Since taking over I have: - changed primary conversion from purchase to add to cart (due to low purchase conversions of 3-10 a month)... not sure if this is a good idea? - Added 200+ negative keywords to the standard campaign. Not sure what a normal amount of negative keywords would be for 40ish products? - Created a new standard google shopping campaign targeting higher value products with better profit margin / ROI potential. Only 6 products, 1 ad group per product type - but they arent getting many clicks... need to know how/whether its possible to drive more traffic to hero products. - I've update parts of the product feed (via shopify app) to include google product categories, but need to know what the best levers are to improve campaign performance? E.g. title, meta description, photos etc.
Professional Content Writer Needed Category: Article Rewriting, Article Writing, Blog Writing, Content Creation, Content Writing, Copywriting, Creative Writing, Social Media Marketing Budget: €250 - €750 EUR
01 Feb 2026 05:04 GMT
Strategi Kemitraan Korporasi Category: Account Management, Business Analysis, Business Development, Business Strategy, Lead Generation, Market Research, Proposal Writing, Sales Management Budget: $15 - $25 USD
01 Feb 2026 05:04 GMT
Realistic Gas Leak Flow Animation Category: 3D Animation, 3D Modelling, 3D Rendering, After Effects, Animation, Blender, Houdini, Visual Effects Budget: $10 - $11 USD
01 Feb 2026 05:02 GMT
Optimize Your Packet Category: AngularJS, API Development, Django, Docker, Docker Compose, Google Maps API, GPS, JavaScript, Python Budget: $10 - $200 USD
01 Feb 2026 05:02 GMT
Modern Wedding Album Layout Category: Adobe InDesign, Photoshop, Album Design, Graphic Design, Illustration, Logo Design, Photo Editing Budget: ₹1000000 - ₹2500000 INR
01 Feb 2026 05:02 GMT
VIDEO EDITOR NEEDED for faceless YouTube channel -- 2 Category: Adobe Premiere Pro, After Effects, Animation, Motion Graphics, Video Editing, Video Post Editing, Video Production, Video Services, YouTube, YouTube Video Editing Budget: ₹12500 - ₹37500 INR
Personal portfolio Papers on AWS & AI/ML Category: AWS Lambda, AWS SageMaker, Cloud Computing, ETL, LaTeX, Model Deployment, Research, Research Writing, Technical Writing Budget: ₹12500 - ₹37500 INR
01 Feb 2026 04:57 GMT
Short Post & Reel Creation Category: Article Writing, Content Creation, Content Writing, Copywriting, Social Media Marketing Budget: ₹750 - ₹1250 INR
01 Feb 2026 04:56 GMT
Long-Form Professional YouTube Video Category: Adobe Premiere Pro, After Effects, Audio Editing, DaVinci Resolve, Final Cut Pro, Video Editing, Video Production, Video Services Budget: ₹600 - ₹1500 INR
01 Feb 2026 04:55 GMT
MVP Development for 1-1 Messaging App -- 2 Category: Agile Development, Android, IOS Development, IPhone, Minimum Viable Product, Mobile App Development, Security, Startup Consulting, Startups Budget: ₹250000 - ₹500000 INR
01 Feb 2026 04:54 GMT
Modern Sunset-Inspired Wedding Sign Category: Adobe Illustrator, Photoshop, Creative Design, Digital Art, Digital Design, Graphic Design, Illustration, Photoshop Design, Typography, Visual Design Budget: $250 - $750 AUD
