1001 Freelance Projects
Latest Projects from
Freelance Marketplaces
View Project
View this project in detail
(Note: you will be redirected to external marketplace)
Project title:
Google Shopping Campaign - help needed to optimise
Posted by:
External project from PeoplePerHour
Started:
27-Nov-2024 04:57 GMT
Description:
Im a CRO/ecommerce specialist currently working with a D2C ecommerce brand. I've recently taken on their google shopping account, it was previously run by an agency for 3 months and the client kept it running and has asked if i can manage it for him. I need a bit of assistance to upskill on various items beyond the classic youtube tutorials... so looking maybe looking at a few deepdive sessions or whatever you think might help to get me up to speed?

Client: https://www.simplygentle.co.uk/

They have a budget of £500 a month... but run on 60-70% profit margins (due to d2c margins) and literally have loads of stock in their trade distribution centre, so they are happy to increase budget as soon as they start seeing positive and predictable ROIs.

Previous Agency:
They tried various Google Ads campaigns including normal search and Performance Max... all campaigns now paused.
1x Google Shopping Campaign still running, to all 40 products included in 1 ad group, blanket CPC bid amount of £0.30 across all products, no negative keywords. Product feed implemented via shopify app.

Since taking over I have:
- changed primary conversion from purchase to add to cart (due to low purchase conversions of 3-10 a month)... not sure if this is a good idea?
- Added 200+ negative keywords to the standard campaign. Not sure what a normal amount of negative keywords would be for 40ish products?
- Created a new standard google shopping campaign targeting higher value products with better profit margin / ROI potential. Only 6 products, 1 ad group per product type - but they arent getting many clicks... need to know how/whether its possible to drive more traffic to hero products.
- I've update parts of the product feed (via shopify app) to include google product categories, but need to know what the best levers are to improve campaign performance? E.g. title, meta description, photos etc.
Project ID:
3410005
Project category:
Project budget:
View this project in detail
(Note: you will be redirected to external marketplace)
Last Projects / Browse Projects
  Project Started
Talent Booking Website Development - 12/03/2026 01:03 EDT
Category: Backend Development, Database Management, Frontend Development, Graphic Design, HTML, UI / User Interface, User Experience Research, Web Design, Web Development
Budget: ₹12500 - ₹37500 INR
12 Mar 2026 05:04 GMT
Developer Needed to Build Monitoring Platform Using EZVIZ API / SDK (Fixed Price Project)
Category: CCTV, Linux, Network Administration, Node.js, System Admin, Troubleshooting
Budget: $250 - $750 USD
12 Mar 2026 05:04 GMT
Expert-Level Blog Post
Category: Academic Writing, Article Rewriting, Article Writing, Blog, Blog Writing, Content Development, Content Writing, Copywriting, Research Writing, Technical Writing
Budget: ₹600 - ₹1500 INR
12 Mar 2026 05:01 GMT
Word Workbook Formatting Polish
Category: Business Writing, Content Writing, Copy Editing, Editing, Excel, Microsoft Office, Microsoft Word, PDF, Technical Writing, Word
Budget: ₹750 - ₹1250 INR
12 Mar 2026 05:01 GMT
Twitter Follower Growth Expert
Category: Analytics, Content Marketing, Digital Marketing, Facebook Marketing, Internet Marketing, Social Media Marketing, Twitter, Twitter Marketing
Budget: ₹12500 - ₹37500 INR
12 Mar 2026 05:00 GMT
Flutter/React Native App Build VibeVision
Category: Android, Flutter, IPhone, Mobile App Development, Mobile App Testing, MySQL, PHP, React Native, REST API, Technical Documentation
Budget: $750 - $1500 USD
12 Mar 2026 04:59 GMT
Logo Recreation From Previous Images -- 2
Category: Adobe Illustrator, Branding
Budget: ₹12500 - ₹37500 INR
12 Mar 2026 04:57 GMT
Secure xAI Grok–SQL Server Integration
Category: API Development, Artificial Intelligence, Data Integration, Database Administration, Database Programming, Grok, Microsoft SQL Server, Network Security, Security, Software Development
Budget: $250 - $750 USD
12 Mar 2026 04:57 GMT
Site Verification in Gyeonggi-do, South Korea
Category: Business Analysis, Inspections, Local Job, Photography, Travel Ready
Budget: $20 - $35 USD
12 Mar 2026 04:57 GMT
Logo Recreation From Previous Images
Category: Adobe Illustrator, Branding
Budget: ₹12500 - ₹37500 INR
12 Mar 2026 04:56 GMT
Office Manager / Executive Assistant (Remote – US Renovation Company)
Category: Admin Support, Customer Service, Project Management, Time Management, Virtual Assistant
Budget: $8 - $15 USD
12 Mar 2026 04:55 GMT
Classic Education Logo Design
Category: Branding, Creative Design, Graphic Design, Illustration, Logo Design, Photoshop, Visual Design
Budget: ₹600 - ₹1500 INR
12 Mar 2026 04:55 GMT
Pre Employment Vetting Project, Burton upon Trent-United Kingdom
Category: Compliance, Data Management, Data Protection, Documentation, Human Resources, Local Job, Photography, Recruitment, Report Writing, Research
Budget: $10 - $65 USD
12 Mar 2026 04:52 GMT
Sales-Driven Facebook Marketing
Category: Content Marketing, Copywriting, Data Analysis, Facebook Marketing, Google Adwords, Internet Marketing, Social Media Marketing, Visual Design
Budget: ₹12500 - ₹37500 INR
12 Mar 2026 04:51 GMT
Gym Website With Booking System
Category: CSS, HTML, JavaScript, Node.js, Web Development, Web Design
Budget: ₹100 - ₹400 INR
11 Mar 2026 23:02 GMT
Browse All Projects
Projects by Skills ...
android
ajax
asp
aspnet
cms
cpp
csharp
css
delphi
design
drupal
excel
facebook
flash
html
java
javascript
joomla
iphone
mysql
photoshop
php
python
ruby
seo
sql
sysadm
translate
typing
twitter
vbnet
xml
wordpress
writing
New!
Проекты на русском
(Projects in Russian)

Copyright © 2005-2025
1001 Freelance Projects