About Us: We’re an innovative mobile app that connects event organizers with top-tier talent and promoters for events, helping them find the right people to make their events unforgettable. We're looking for a dynamic Marketing & SEO Specialist to lead our efforts in promoting the app on social media platforms like Facebook, Instagram, TikTok, Snapchat, and more.
Key Responsibilities:
Social Media Marketing:
Develop and execute marketing campaigns across Facebook, Instagram, TikTok, Snapchat, and other platforms to drive app installs and user engagement. Create compelling content (ads, videos, graphics, copy) to promote the app’s talent and event features. Manage and optimize paid ad campaigns (Facebook Ads, Instagram Ads, TikTok Ads) for maximum ROI. Partner with influencers and promoters to increase organic reach and app downloads. App Store Optimization (ASO):
Optimize app store listings (Google Play & App Store) for better visibility and ranking. Improve app descriptions, keywords, and visuals to increase discoverability. Track and respond to user reviews, managing ratings to enhance app reputation. Analytics & Reporting:
Use tools like Google Analytics, Facebook Insights, and TikTok Analytics to track campaign performance. Analyze user behavior and adjust strategies to optimize for conversions. Provide regular performance reports to the team, offering insights on growth opportunities.