We are looking for an experienced web developer and copywriter to update and optimize our membership website, Life2k.net, which focuses on self-improvement and personal transformation. The primary goal is to enhance the design, copy, and functionality to create a high-converting website that effectively sells our products and services.
Key Responsibilities:
Mobile Optimization: Ensure full responsiveness and flawless performance across all devices. SEO Enhancements: Add H1 tags, alt text for images, and improve meta titles/descriptions. Fix Core Web Vitals issues and optimize page speed for desktop and mobile. Conversion Rate Optimization (CRO): Redesign the hero section with a high-impact headline, better CTA placement, and improved visuals. Implement gated content for the webinar page with an email capture form. Create compelling pop-ups with optimized timing (e.g., 50% scroll trigger) to drive engagement. Copywriting: Revamp website copy to clearly communicate the benefits of our products and services. Highlight transformation outcomes and integrate persuasive language to convert visitors into customers. Create strong CTAs and urgency-driven messaging. Design Updates for Conversions: Create a consistent layout with updated fonts, colors, and spacing for a professional, cohesive look. Add new pages (About, Contact, Blog) and enhance the FAQ section for improved user experience. Expand website content (e.g., curriculum overviews, testimonials, and CTAs). Social Proof Integration: Add before/after testimonials and trust signals throughout the site. Membership Area Setup: Ensure a seamless user experience for members, with clear navigation and access to content. Technical Fixes: Address all reported errors in Google Search Console. Submit a functional sitemap and ensure all pages are indexed correctly. Requirements:
Proven experience in WordPress development and membership websites. Strong copywriting skills with a focus on sales and conversions. Expertise in SEO and CRO best practices. Ability to deliver a responsive, visually appealing, and user-friendly design. Excellent communication skills and adherence to deadlines. Project Timeline: This project must be completed within 1 week. Please only apply if you can commit to this timeline.