Business Overview:
Aluxi specialises in high-end sliding doors, bifolding doors, and glazing solutions for residential and commercial properties. We focus on premium design, durability, and modern aesthetics, catering to homeowners and developers in the UK.
Project Scope:
We require a redesign of our existing website, ensuring a more modern, user-friendly, and conversion-driven experience. The new site must include an eCommerce element while maintaining our current SEO rankings.
Key Requirements:
1. Design & User Experience
A clean, modern, and luxury-oriented design that reflects our premium products.
Intuitive navigation for customers to browse our range of doors and glazing solutions.
Mobile-friendly and responsive across all devices.
High-quality images and a sleek visual layout.
2. Content & SEO
Retain existing content to maintain SEO rankings.
Implement SEO best practices, including meta tags, structured data, and optimized images.
Improve site speed and performance for better ranking and user experience.
3. eCommerce Functionality
Allow customers to request quotes online for different products.
Option to purchase accessories or add-ons (e.g., handles, glass options, etc.).
Integration of a product configurator or calculator for customization.
Secure payment gateway (if required for accessories or deposits).
4. Call-to-Actions & Lead Generation
Clear Call-to-Action (CTA) buttons to encourage inquiries and quote requests.
Integration of contact forms and WhatsApp chat for quick communication.
Email capture for newsletter sign-ups and offers.
5. Technical Features
Fast and lightweight site to improve performance.
Google Analytics & Search Console integration for tracking.
CRM integration (if required) for lead management.
Hosting & Security: SSL certificate, firewall protection, and regular backups.
Reference Websites for Inspiration:
(Provide 2-3 competitor websites that you like in terms of design & functionality.)
Timeline & Budget:
Ideal Launch Date: 03/04/2025 |
