1001 Freelance Projects -- Startup launch campaign for computer application

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Project title:
Startup launch campaign for computer application
Posted by:
External project from PeoplePerHour
Started:
07-May-2025 06:33 GMT
Description:
Job Title: SaaS Product Launch Marketing – Content & Influencer Activation (Fixed Budget) Job Description: We’re preparing to publicly launch Ezy Paste, an AI-powered productivity tool that helps users manage and supercharge their workflow. We’re looking for a startup-savvy digital marketer to help us manage our launch campaign, with a strong focus on content, micro-influencer outreach, and driving signups. This project-based contract has a fixed total budget of $600–$800 over a 4–5 week launch window. Responsibilities: Pre-Launch (Week 1–2): Prepare 3–5 short social media content pieces (Instagram, TikTok, Reddit) Support in polishing Product Hunt listing (visuals and copy) Coordinate with the video team on teaser content usage Suggest content hooks and memes to build early interest Launch Week (Week 3): Coordinate 2–3 micro-influencer shoutouts (Instagram, TikTok, LinkedIn) Repurpose launch content from our video and landing page Manage Product Hunt and Reddit push (including reposts and engagement) Post-Launch (Week 4–5): Collect and repurpose user testimonials Draft 2–3 follow-up email or social media content pieces Suggest early referral and growth loop strategies What We Provide: Fully designed landing page, waitlist, and email flow Brand kit and launch teaser video (provided by Perspective Pictures) Clear content calendar and strategy outline Feedback loop and async check-ins with the founder Ideal Candidate: Has helped launch SaaS, digital tools, or mobile/web apps Works fast and efficiently with a limited budget Comfortable creating or directing short-form content Familiar with Product Hunt, Reddit, and early traction strategies Bonus: Knows how to talk to productivity and solopreneur audiences Budget: Fixed total: 300-430$ for the entire campaign (4–5 weeks) No add-ons or scope increases outside of this unless agreed in writing. To Apply: Please include: A short paragraph summarizing your launch experience One example (link or brief summary) of a product launch you supported Confirmation that you’re fine with the stated budget and scope Your timezone and general availability
Project ID:
3431826
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