1. Brand Identity Kit (for long-term use) This is your visual foundation across all future designs:
Logo Package Full color, black/white, and icon-only versions Formats: PNG, SVG, EPS, PDF Color Palette Primary and secondary HEX, RGB, CMYK Typography Chosen fonts for headers, body, callouts Weight and usage guidelines Imagery Style Photo tone: clean, bright, modern (Bali/villa/sustainable) Iconography style: minimal, friendly
Brand Voice & Messaging
Tagline: “Shave Clean – Save Money – Help the Planet”
Logo placement and scaling rules Do’s & Don’ts Bonus Assets Email signature template Social media post templates Business card design
2. "How It Works" Flyer Visually explain the 3-step process: Soak razor in water + shaving soap (left compartment) Clean it on the silicone bristles (middle zone) Rinse and dry (right zone) — Ready to Shave!
Design:
Visual steps with icons or lifestyle photos Quick benefits listed (saves money, eco-friendly, skin-safe) Optional: animated GIF or video version
